Equal

In today's culture we all love eating and drinking out - catching up with friends for a bite to eat, or "doing coffee" has become part of our every day lives. Although, with an increasing concern for obesity in Australia, there will always be consumers who are watching their calorie intake.

Equal® is Australia's No. 1 sweetener*, it has a chic new look and a great sugar taste.

For details about Equal Food Service Products please contact the Consumer Hotline on Free-call 1800 800 329.

* Aztec data, 42.5% market share YTD 18th March 2007

Equal® Pencil Sachets and Pillow Sachets have over 85%* less calories than sugar and are the ideal way for customers to sweeten tea or coffee. Offering this low calorie alternative communicates that you understand the needs of today's consumer.

Equal® Spoonful is ideal for cooking and baking as it measures spoon for spoon, or cup for cup, just like sugar. Equal Spoonful can be used in lots of your favourite recipes, for best results in a food service environment it is recommended that Equal is used in recipes developed specifically in the Equal kitchen.

* 1 Equal Pillow Sachet (15kj) is Equivalent in sweetness to 2 level teaspoon of sugar (140kj). 1 Equal Pencil Sachet (8kj) is equivalent in sweetness to 1 level teaspoon of sugar (70kj).

Equal is a proud supporter of Coffee/Hot Beverage industry events. Industry Events, such as The Golden Bean, serve as an opportunity for Roaster's to showcase their product in a controlled environment. It is great to see coffee roasters finally getting such high recognition from peers for their achievements.

19 – 22 June 2008
Copenhagen, Denmark

The top 51 baristas from around the world competed in the 2008 World Baristas championships.

Equal proudly supported Australian barista champion, David Makin who was runner up to Ireland’s Stephen Morrissey in this year’s championship in Denmark.

This was an exceptional achievement for David and the Australian team as over 4500 baristas around the world competed to get to the top 51 positions.

The team at Equal would like to congratulate David on a job well done.

The 2009 World Barista championship will be held 16 – 19 April at Atlanta, Georgia USA.

 

13 – 16 November 2008
Port Macquarie NSW

2007 saw the 2nd inaugural Equal Golden Bean Roaster’s Competition in the coastal town of Port Macquarie. With over 380 coffees for tasting, it is now the biggest coffee roasters’ competition in the southern hemisphere.

The overall winner was Arabica Coffee, from Queensland. Other category winners included Coffeesnobs.com.au for best filter coffee, Art of Espresso — Caffe Royale for best retail coffee, Hennessy Coffee for best milk based, Bun Coffee for number 1 espresso and Beans Coffee Roastery (Beans & Bagels) for best organic filter.

The Equal Golden Bean has been a huge success for the coffee industry and the praise for this style of event has been positive.

Equal will again be proudly supporting the event in late 2008 at the beautiful coastal town of Port Macquarie.

This year the 3 day event will kick off with a welcoming Cocktail Event. Over the weekend 360 coffees will be under the tongue, tasted and tested by industry judges to find Australia’s best Aussie coffee roaster.

The six categories to be judged include Australian Grown, Espresso, Milk Based, Organic, Retail and Filter.

Also included in the program will be a special guest speaker and many free exciting workshops. An awards dinner will conclude The Equal Golden Bean Roaster Competition where we’ll find out who has taken out the title of Australia’s best coffee roaster.

If you wish to find more information about the 2008 Equal Golden Bean Competition visit the website above.

See you there!